Role Research User Experience design Interaction design Visual design
This is a submission for the BP-SUTD Information Technology Project Competition which was awarded the runner-up position. The task was to build a unit conversion mobile application which converts between all major energy units related to the Hydrocarbon commodities business.
Problem Field studies revealed that commodity traders work with up to 8 monitor screens at a time. However, doing a simple unit conversion entails opening up an extra browser or calculator window, which is troublesome and time-consuming, a big no-no in the fast paced environment.
Solution My team sought to create a completely immersive but ultimately simple experience in unit conversion, including categorisation of units, instant conversion and favourites based on user input and behaviour. Considerations were also given to portray BP branding, look and feel.
Platform Android app
Role Visual Design Branding
I was part of the 2-man visual design team for eSkinCheck, from the SUTD-MIT International Design Centre. eSkinCheck is a mobile-based self-screening application to promote and facilitate the early detection of skin cancer.
The application aims to use image-recognition technology to assist people with diagnosing the risk of skin cancer in a low cost and timely manner.
To carry out self-screening, users need to capture the skin lesion area using eSkinCheck. Based on the captured image, machine learning-based algorithms are used to estimate the malignancy and to provide suggestions for follow-up action.
The app icon is designed to convey the subtle idea of a medical app related to the skin, without being too tacky and upfront. The visual feel of the application is clean and based in blue and green, in order to invoke trust and legitimacy. In designing the application, it was important to consider the user profile, which mostly consists of the elderly. Hence, the app has a low learning curve with the high use of iconography and colour cues. When delivering the results of the malignancy, the app is also highly sensitive to how diagnosis results were displayed, through the use of a colour spectrum instead of specific indicators, for example.
Platform iOS app
Role Branding Visual Design
Gadget Trader (http://www.gadgettrader.sg/) is a local-based company that prides itself in allowing users to post a listing within 30 seconds, using meta data.
I was involved in rebranding to portray the web service to be more modern and reliable. I also helped in UI design for their iOS application.